Microsoft Dynamics 365 announces generative AI to enhance customer connections

Microsoft Dynamics 365, a software system portfolio that includes a variety of solutions to assist with customer insights, sales, and other tasks, has announced the inclusion of generative AI to its Viva Sales companion application.

The objective is to improve productivity and customer relationships. Viva Sales, which was released in June, is a CRM companion application that works with Microsoft Dynamics and Salesforce CRM.

Viva Sales has been enhanced to incorporate opportunity summary features, which allow users to build a succinct client overview and extract key information. Furthermore, Copilot-generated email summaries will enable users to summarize email threads and discussions, offering valuable consumer insights.

The upgrade also provides improvements to AI-generated email content, allowing sellers to supply their own prompt to build email drafts. Additionally, AI-powered meeting summary enhancements allow salespeople to turn emails containing meeting summaries into tasks. Spanish language support is also included in the latest release, with recommended email content now available in Spanish.

The Viva Sales updates are available now, and the application is included in Dynamics 365 Sales Enterprise, Premium, and Microsoft Relationship Sales (MRSS). It is available for purchase for Dynamics 365 Sales Professional and Salesforce. Pricing will remain the same at $40 per user per month, and new users can start with a free trial on the Viva Sales site.

The sources for this piece include an article in CMSWIRE.

IT World Canada Staff
IT World Canada Staff
The online resource for Canadian Information Technology professionals.

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