The Internet is a mixed blessing for some retailers. On the one hand, it's a great place to market you products. On the other hand, it's a great place for competitors to market their products.
(Mobile shopping image via Shutterstock)
With the right strategy, experts interviewed say, retailers can leverage mobile devices to keep shoppers in their stores and buying.
Here's an idea: Equip floor staff with light wireless devices that can process credit/debit card sales on the spot instead of having customers line up at a service desk. That would speed up sales, and speed is one of the keys to customer satisfaction.