At this week’s SAS Live event in Toronto, we caught up with Pat Finerty, the vice-president of alliances and business development at SAS Canada.

He discusses how SAS sees itself in the middle of three factors that enterprises need to manage for success – data, deployment, and discovery. Whereas businesses used to have to spend weeks or months running analyses on its data, there’s new visualization technology that can help deliver insights on demand.

To help deliver such solutions, SAS is partnering with Hortonworks, which offers the Hadoop platform that makes big data manageable. Finerty discusses how SAS works with its clients closely to deploy its solutions and highlights some of the most exciting examples of putting big data analytics to work in the field. Watch the video above and read our coverage on the event here.