Every digital experience matters. Whether you’re downloading a new app, installing privacy software or deploying a platform that will support transformational change – we expect all of our digital interactions to be frictionless and secure.

However, the pandemic has caused an inadvertent shift in this thinking. Now, almost every experience relies on some kind of technology, blurring the solid line between digital and real-world experiences. For the past year, Canadians have been banking online, seeing doctors via telehealth, conducting business virtually, to name but a few. As a direct impact, many businesses, large and small, have embraced digital transformation and are adopting cloud to enable these experiences and interactions. 

Frank Attaie: Vice President Technology Sales at IBM

New research from IDC suggests that 63 per cent of organizations in Canada are planning to implement a hybrid cloud environment over the next 12 to 24 months. This means hybrid cloud solutions are top of mind for many, providing a greater level of scale, resources and capabilities. And while there is an expectation that clouds are the most secure technology, over two-fifths of Canadians have reported a cyber incident since the start of the pandemic (Statistics Canada).

During the pandemic, cloud-based cyber-attacks rose 630 per cent between January and April 2020 (McAfee). Every few weeks we see a security breach in the news, so it’s no wonder CIOs and CSOs are up at night thinking about running workloads in a cloud environment that they trust to provide frictionless and secure interactions for consumers.

This is especially true in highly regulated industries like financial services, telecommunications, government and healthcare that steward vital data. When normality becomes disrupted, there is an opportunity to exploit. 

Modernize and secure your enterprise with confidential computing

With confidential computing, it’s easier than ever for global enterprises to modernize and build new business applications on the cloud without jeopardizing security and control. For technology leaders, confidential computing enables you to have full authority and privacy in your computing, code, and data, even when running in a cloud environment.

Only you have access to that data. It provides greater assurance that the data is protected and visible. Not even the cloud vendor that hosts’s the data – even during processing – can see it. Data is protected in transit, at rest and in use. With confidential computing, you can run in a cloud computing environment with others also running workloads but still have full privacy and authority over what you’re doing, effectively in an enclave. 

To support mission-critical applications, you need continuous availability, high resiliency and faster, interconnected speeds. Across the board, we see businesses invest in security innovation as they embrace confidential computing in their hybrid cloud environments.

This is a proven way to protect data during processing and at rest, and even the most regulated industries will move to hybrid cloud thanks to new security technologies. Designed to address the unique challenges and security requirements of industries like banking, telco and even government, industry-specific clouds are the way of the future.

With the massive shift and reliance on digital interactions in every aspect of life, businesses and people need to feel confident that each digital transaction they experience is seamless and secure.

Risks emerge daily, but with built-in controls and standards around cloud with security at its core, we can alleviate these emerging threats. As businesses adjust their technology roadmaps, the need to deliver a frictionless experience is top of mind for many leaders.

We’re making a big bet on hybrid cloud during a time of uncertainty so that decision-makers can accelerate their digital transformation securely while pivoting their business where needed.

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Frank Attaie
Frank Attaie is Vice President, Technology Sales at IBM Canada, where he leads a team of technical, sales and delivery professionals that are passionate about client success and helping clients transform their businesses with innovative hybrid cloud and AI technologies.