Robert Desisto

Articles by Robert Desisto

Blue Martini’s Manufacturing CRM suite has promise

Manufacturers should consider Blue Martini's new customer relationship management (CRM) offering. But it still lacks some features, especially for mobile users.

Gartner: ERP II and CRM: Integration Benefits or Road to Disaster?

ERP II vendors are quick to point out benefits of enterprise integration but not as eager to engage CRM business leaders, leaving many sales, marketing and customer service departments without "must have" functionality.

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