Consortium sets out e-comm etiquette rules

Electronic commerce is today’s hot topic, but many consumers are still concerned about the security of their personal information and transactions.

In November, those concerns were addressed with the release of “Principles for Consumer Protection in Electronic Commerce – A Canadian Framework,” a document developed by The Working Group on Consumers and Electronic Commerce.

The Group, composed of various Canadian businesses, consumer organizations, and some provincial as well as federal government representatives, was co-chaired by the Canadian Marketing Association (CMA) and a consumer organization from Quebec, Action r