The big data of gamification

Gamification is a technique that's become widely used in enterprise products over the past few years. Game elements are incorporated into social business applications in particular. And while there is a general consensus

Published on: September 12th, 2012 brian bloom

Games companies play

For most of history, there has been a strict separation between work and play. But just as enterprise technology is becoming more social, it’s also becoming more fun. Today, the software in our

Published on: June 14th, 2012 brian bloom

New open-source CRM app uses gamification

BOSTON -- The backers of a new open-source CRM (customer relationship management) application called Zurmo are hoping to stand out in a crowded field via the use of gamification, the notion of applying game-like

Published on: June 1st, 2012 Chris Kanaracus