Articles Related to engagement

In pursuit of secure engagement and collaboration

There’s a kind of cool factor these days to being viewed as a disruptor. The word “disrupt” itself implies innovation, or at least change...

How to Choose a Great CMS

The new realities of digital marketing include having hundreds of sites and campaigns to manage, control and edit which should be done without expert...

Identifying Missed Opportunities to Improve Customer Experience

There is an opportunity for greater personalization of communication with customers by understanding demographic differences in preferences. These have a direct impact on stakeholders...

Engagement Everywhere

The digital revolution has happened. Commerce is changing again, unbound from prior models. Goods and services are sold and information exchanged in ways we...

Where have all my marketing investments gone? Addressing accountability with marketing performance analytics

Download “Where have all my marketing investments gone” to gain insights into the state of Marketing today and how Marketing performance analytics can help...

Engaging employees to drive the business. How IBM uses workforce science, analytics and collaboration tools to build its Smarter Workforce.

IBM is also starting to use talent analytics and social collaboration tools to take an employee-centric strategic approach that yields better business results -...

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