Paul Tedesco

Paul Tedesco is North American president of TRACK, a premier customer experience agency which connects people to brands through experiences that are the most relevant to them wherever they are on their journey. For more than 20 years, Tedesco has dedicated himself to following the customer on their journey along the path to purchase and lifelong brand loyalty. Tedesco teaches customer value creation and marketing analytics at the DeGroote School of Business in Hamilton, Ontario as part of the MBA faculty.

Articles by Paul Tedesco

The best of CES 2024: Standout products and technologies that signal the future at the world’s biggest consumer tech show

Last week marked my fifth time in Las Vegas to check out the Consumer Electronics Show (CES), deemed by fellow tech geeks as the...

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