Articles By Dr. Catherine Aczel Boivie

An IT perspective on the downturn

An IT perspective on the downturn

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February 28th, 2009 Dr. Catherine Aczel Boivie
The four “Ps” of marketing

The four “Ps” of marketing

CIOs and marketing in the same breath? If this seems like a novel idea, think again. As a member of...

July 31st, 2005 Dr. Catherine Aczel Boivie