QUICK STATS

Organization: Canadian Pacific Railway

Location: Calgary, Alberta

Business: Rail-Based Transportation Services

Transportation Network: CPR’s railway transportation network spans almost 25,000 route-kilometres (15,500 miles) across Canada as well as 16 states in the U.S. Midwest and Northeast.

Employees: 19,500

Investment: $1 million re-launch of the site in November 1998. Costs for maintaining and further developing the site are expected to be $1 million per year.

Traffic: By January 1999 500 users had registered for personalized pages on the site since the re-launch in November 1998.

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Jim Love, Chief Content Officer, IT World Canada

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