‘Internet of everything’ is coming: Cisco


SAN JOSE, Calif. — Let’s say you want to shop at Sean Curtis’s fictional CWI retail store.

A map on your mobile device indicates four nearby locations; a green pin marks the most promising consumer experience, with 10 cashiers open and eight specialists on the floor, according to data supplied in real time by the store.

Dwell time data from the mobile phone network indicates a three-minute checkout wait. And a city data source indicates 42 of 120 spaces in a nearby lot are available. Your mobile phone can now make a peer-to-peer connection with the parking kiosk and reserve a spot.

CWI is fictional, and Curtis is the senior manager of technical demonstrations with Cisco Systems Inc. But his demo at Cisco’s annual editors conference here, showed how a number of available data, network and application resources combine to create what Cisco calls “the Internet of Everything.”

It’s where network-aware applications meet application-aware networks.

And it means new requirements for the network, according to Cisco chief technology and strategy officer Padmasree Warrior.

Given that the network has to handle, at one extreme, bandwidth-intensive real-time video, and at the other, continuous but tiny data streams from myriad sensors, actuators, RFID tags and devices, intelligence has to be distributed around the network. Not everything has to pass through the data centre; hence, your parking reservation goes peer-to-peer.

The network will also have to have a higher level of programmability as it becomes more applications-based than Web-based, she said.

She foresees a fewer number of layers in the network stack compared to the stack for the client-server model of fixed device locations, perhaps to three “uberlayers”: Application, platform and Infrastructure.

Rob Lloyd, Cisco’s president of development and sales, said writing to the 700 application programming interfaces that access the 160 million lines of code in Cisco’s three operating systems will allow programmers to unlock the resources of the platform.

Thirty years of development was focused on that static device, client-server model, Lloyd said. “In the last 18 months, that’s changed … It’s going to be a mobile, video-centric world.”

At the peak of the client-server era, about 200 million devices were attached to the Internet. The mobile explosion has brought us to about 10 billion. As more telematics, sensors, industrial control and monitoring devices and telematics converge on IP, that number will reach 50 billion by 2020. The issues that the technology industry faced getting up to 10 billion connections will look “very, very minor” compared to those facing the integration of 50 billion connections, Lloyd said.

Cisco [Nasdaq: CSCO] estimates there is $14.4 trillion worldwide that can be harvested from the Internet of Everything: $2.5 trillion in better asset utilization, $2.5 trillion in improved employee productivity, $2.7 trillion in supply chain and logistics improvements, $3.7 trillion in improved customer experience and $3 trillion in innovation.

According to Lloyd, based on opportunity size, ecosystem characteristics and “insertion points” – for example, an auto plant will have as many as 50,000 IP-ready devices – the likely first verticals to take advantage will be manufacturing, public sector, energy and utilities, health care, finance and insurance, transportation, and distribution.

What does it mean to the IT department? For a start, Lloyd said, technology spending is shifting from IT to the line of business.

“The Internet of Everything will be driven by business funding,” Lloyd said.

He also called out three “differentials” in the delivery of IT:

* An experience differential, driven by the rising user expectations of the mobile and BYOD lifestyle;
* A velocity differential, as cloud computing allows the delivery of applications anywhere and at any time, to any device;
* A data differential, as the network plays critical role in turning the deluge of data from devices and machine-to-machine transactions into usable business intelligence.


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