Articles Related to Sales and Marketing

Microsoft announces Viva Sales to capture data for CRMs

Microsoft is expanding the capabilities of Viva, its employee experience platform, with Viva Sales, an application designed to complement customer relationship management systems (CRMs). What...

Women founders lead innovation in the retail sector

The recent Mentorship Circle "Women in Retail," presented by Startup Canada with guest speaker Lauryn Vaughn of The Upside, brought industry leaders and retail newcomers together to discuss current and future retail trends, the sector's most pressing collective needs and important information for those just beginning their retail journey.

Social selling should focus on engagement, not the hard sell

Social selling is a nuanced process that involves real relationship building, and a give and take type of transaction

Case Study: Whistler Blackcomb and Samsung bring a new digital experience to the slopes

Download this case study to see how Samsung Canada worked with Whistler Blackcomb to take its guest experiences to new heights with the infusion...

Case Study: Sport Chek® introduces retail lab powered by Samsung

Download this case study from Samsung to learn how an ultimate digital media solution was designed to deliver a superior customer experience, support a...

Moving from the back office to the front lines: CIO insights from the Global C-suite Study

Learn how the role of the CIO has changed in the last five years, from running a department geared toward managing pipes and boxes...

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