Avanade Dynamics AX offering aimed at media firms

Global IT consultancy Avanade Inc. on Monday launched what it called a business operations solution for media and entertainment companies based on Microsoft Dynamics AX.

The company, which is demonstrating the product and service offering at this week’s NAB broadcasting industry conference in Las Vegas, said it would cover everything from planning to management to monetization of media assets.

The offering includes a way of using Microsoft Office SharePoint Server technology to integrate financial, customer management and collaborative processes across an organization, Avanade said.