Articles Related to mobile advertising

As Air Miles collectors enter a store, they get a push notification on their phones that lets them know there are offers available in the store for them

Would you be willing to view mobile ads in exchange for free text and wireless minutes? German mobile carrier E-Plus and Alcatel-Lucent are offering just that to cell phone users in Germany

If you believe the rumours, the arrival of Yahoo

Google Inc., Microsoft Corp., Yahoo Inc., AOL LLC and other online giants have all said they hope to take advantage of what they see as great potential in mobile advertising. But some startups say that those companies are looking at delivering the ads the wrong way.