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Customer Relationship Management (CRM)


Customer Relationship Management (CRM) software is a class of software that enables the storage and retrieval of information about individuals and/or organisations such as customers. In addition to basic name and contact information, CRM software typically enables the recording of transactional information such as phone calls, email and sales that represent the relationship between the user organisation and its individual customers or members. A common use is for sales and telemarketing teams.

Articles Tagged - customer relationship management

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The forgotten 'R' in CRM
Wednesday, February 08, 2012
The forgotten 'R' in CRM
For many years, the idea of a customer relationship management rollout was interchangeable with the word "failure." As CRM moves into the cloud, mobile and social, are we any more primed for success?
Enterprise customer interest in ERP on rise at mid-year
Monday, June 27, 2011
Enterprise customer interest in ERP on rise at mid-year
Businesses are again starting to, at least, take a look at how improving critical enterprise resource management systems can bolster operations, according to a Forrester analyst. Plus, how ERP Software-as-a-Service (SaaS) is now an attention-getter
An all process-driven biz model won’t work in 2011
Friday, January 07, 2011
An all process-driven biz model won’t work in 2011
Constellation Research predicts enterprises will move away from ERP-driven repeatable processes to include an outward-looking model that relies on social media to deal with ad hoc customer interactions. Plus, why one analyst calls the cloud “a joke”
HP could shut out Oracle with Salesforce deal
Thursday, November 25, 2010
HP could shut out Oracle with Salesforce deal
A new customer relationship management contract could be in the offing for the software-as-a-service company
The difference between searching and finding
Tuesday, November 09, 2010
The difference between searching and finding
Execs fail to grasp the role that data plays in driving the business: they want more of it and faster access to it, but don’t give it a seat at the strategy table. Why one Info-Tech Research analyst thinks execs are correct in thinking that value won’t reap “monumental, strategy-changing insights”
Model Metrics builds mobile cloud apps
Tuesday, August 24, 2010
Model Metrics builds mobile cloud apps
The company aims to make it easy for businesses to extend cloud apps to mobile users
Rotman, Microsoft team up on social CRM education
Wednesday, July 07, 2010
Rotman, Microsoft team up on social CRM education
One of Canadas best-known business schools is working with the software giant to develop research and executive courses around customer relationship management and social media
SLIDESHOW: Five M’s of social CRM
Wednesday, April 21, 2010
SLIDESHOW: Five M’s of social CRM
Making social networks part of an existing customer relationship strategy is essential to keeping up with, and responding to, customers on the social Web, according to new Altimeter research. The essential five M's
SAP middleware gives customers ‘heartburn’: Forrester
Wednesday, March 24, 2010
SAP middleware gives customers ‘heartburn’: Forrester
A panel of Forrester Research analysts warns of customer woes surrounding SAP middleware and customer relationship management offerings. Why Microsoft, IBM and Oracle are slaying SAP
Social CRM’s 18 use cases: Altimeter
Wednesday, March 10, 2010
Social CRM’s 18 use cases: Altimeter
Making social networks part of an existing customer relationship strategy is essential to keeping up with, and responding to, customers on the social Web, according to new Altimeter research. Social CRM vendor Radian6 explains how social CRM is not like a call centre
A nickel's worth of stats
Sunday, April 30, 2006
A nickel's worth of stats
Software surprises sure to abound
Thursday, January 19, 2006
Software surprises sure to abound
The year ahead for the enterprise software space promises to hold some of the most intriguing storylines and surprises of any market within the Information Technology arena.
Microsoft updates its CRM offering
Thursday, December 08, 2005
Microsoft updates its CRM offering
Microsoft Corp. this week shipped the long-awaited update to its customer relationship management (CRM) software. Microsoft Dynamics CRM 3.0 marks the first key enhancement to the CRM tool the Redmond, Wash.-based vendor initially launched three years ago. The new “Dynamic” tag to the software introduces an emerging product line that comprises two business suites, ERP and CRM, said Garth Dean, director of Microsoft business solutions for Microsoft Canada in Mississauga, Ont.
Open Text goes shopping again
Tuesday, February 25, 2003
Open Text goes shopping again
Waterloo, Ont.-based Open Text Corp. opened its wallet again on Wednesday to snatch up Corechange Inc., an infrastructure software company based in Boston.
Microsoft officially kicks off mid-market CRM tool
Sunday, February 09, 2003
Microsoft officially kicks off mid-market CRM tool
Depending on who you ask, Redmond, Wash.-based Microsoft Corp.’s dive into the customer relationship management (CRM) market will cause either a splash or a ripple.
Pragmatic CRM Redux: Winning the Relationship Management
Wednesday, February 05, 2003
Pragmatic CRM Redux: Winning the Relationship Management "Junkyard Wars"
Given tight IT budgets, customer relationship management (CRM) project teams ready to acquire technology often do not have the luxury of buying a new best-of-breed solution. Instead of putting these CRM projects on hold, teams should examine their organization's present software inventories for technology components (perhaps) not obviously related to CRM that can be recycled to meet new CRM needs. Not only does this save money in purchasing and installing new solutions, but also it serves as a means to test new customer processes without having to make substantial initial technology investments.
Getting a Grip on CRM
Tuesday, December 31, 2002
Getting a Grip on CRM
For all its promise, the record on customer relationship management is not encouraging. CRM is supposed to help businesses retain customers, increase revenues and spend their money more wisely.
Lack of planning sinks CRM
Tuesday, December 31, 2002
Lack of planning sinks CRM
Lexmark abandons CRM project
Monday, October 14, 2002
Lexmark abandons CRM project
Printer maker Lexmark International Inc. is facing a US$15.8 million loss as a result of a failed customer relationship management implementation.
J.D. Edwards heats up the mid-market
Thursday, June 27, 2002
J.D. Edwards heats up the mid-market
As raging wildfires whipped across the Mile High state, throngs of supply chain, ERP and customer relationship management cognoscenti converged in Denver to hoping to hear equally hot news on J.D. Edwards & Co.'s latest software solutions.
A new view of customer service in government
Thursday, February 28, 2002
A new view of customer service in government
Does government really want to become more focused on the people it serves.
CRM vendors discount Microsoft's move
Wednesday, February 27, 2002
CRM vendors discount Microsoft's move
Microsoft Corp.'s push into the CRM (customer relationship management) market this week has not fazed vendors offering CRM as a Web-based service, who say their business model will not be affected by the move.
Interview: Beware of the CRM backlash
Monday, February 04, 2002
Interview: Beware of the CRM backlash
Companies are tiring of CRM projects, which are failing at a rate of 70 per cent, but there is hope, says Jill Dyché, author of The CRM Handbook: A Business Guide to Customer Relationship Management
IT leaders are just plain worried
Tuesday, July 31, 2001
IT leaders are just plain worried
Canada's IT industry may be experiencing its first twinges of teen angst, according to a recent survey of 2000 Canadian computer professionals that found "the future of IT" as their most pressing concern
Finance sector's strategic shift boosts CRM
Saturday, June 30, 2001
Finance sector's strategic shift boosts CRM
The finance sector customer relationship management (CRM) software market in North America will triple by 2004, according to International Data Corporation (IDC).
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