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Google gears up for layoffs after hiring freeze

Google executives have warned workers to either boost performance or prepare to leave.

Insider report on the situation revealed that a company-wide message said that “there will be blood on the streets” if the next quarterly results do not improve. It also claimed that Google Cloud’s sales management had threatened employees with an “overall examination of sales productivity and productivity in general” before the third-quarter evaluation.

News of imminent layoffs follows Google’s decision to halt hiring. Google, like other technology platforms, has instituted hiring freezes to cushion the impact of the economic downturn and inflation as companies scale back their advertising plans.

Google’s parent company Alphabet reported weaker-than-expected profits in the previous quarter, and revenue growth slowed to 13 per cent from 62 per cent in the same quarter last year.

To counter the declining revenue, Google stopped hiring new candidates for a few weeks to review current employees and decide on the future course.

Like Facebook’s Meta, Alphabet and Google CEO Sundar Pichai warned employees that improving productivity was urgently needed to effectively counter fierce economic headwinds.

The sources for this piece include an article in MASHABLE.

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