Creating a Compelling Mobile User Experience

Creating a Compelling Mobile User Experience
The mobile channel has become one of the most important touch points for businesses with their customers. According to IDC, the number of smartphones sold is expected to reach one billion this year, and millions of applications have been downloaded worldwide across different app stores.

But how do you succeed in creating the right balance between functionality and simplicity that customers are expecting? That's the focus of Creating a Compelling Mobile User Experience.

Read this insightful whitepaper from IBM Global Business Services to learn how, through a combination of user experience design and new mobile interaction models, IBM Interactive enables businesses to create a more rewarding and engaging brand relationship, and a powerful differentiator against their competitors.



3600 Steeles Avenue East
Markham, ON, Canada, L3R 9Z7



55 Town Centre Court, Suite 302
Scarborough, ON, Canada, M1P 4X4

This promotion is brought to you by ITWC. ITWC is obtaining your consent to send electronic messages to you on behalf of itself and IBM. Your information will not be shared outside IBM or ITWC. Please click here to view IBM's privacy statement. You can unsubscribe from emails sent by ITWC or IBM by clicking on "Unsubscribe" on any email received.


Enter your information below to receive this white paper by email as well as emails about other product and services offerings that may be of interest to you from IBM or from ITWC (IT World Canada).

First Name
Last Name
Email Address
Job Title
Postal/Zip Code
Phone Number
What is your primary job function?

What is your company's primary business activity?

How many employees are in your company?

All Fields Required