Big Data Opens the Door for Prescriptive Analytics

Big Data Opens the Door for   Prescriptive Analytics
For organizations that are wrestling with how to make business decisions with speed, precision, and alignment, prescriptive analytics can ultimately uncover new ways to drive profit and customer-centricity, and continue to provide new insights that can amplify the results. Prescriptive analytics goes beyond predicting what will happen next. It tells you the actions you should take to achieve the right mix of risk mitigation, profitability and positive customer outcomes -- all within the time frames that drive the greatest value.

Turning big data volume, variety and velocity into value is specifically why traditional BI (business intelligence) can't possibly keep up with the need for business decision speed and precision.

Download this executive brief to learn more about:
  • The obstacles to realizing the value of big data
  • The "must haves" to evolve from reactive to predictive/prescriptive in the next epoch of big data decisions
  • Use cases of how prescriptive analytics helped solve business challenges that defied other approaches and tools


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