How ANALYTICS Bring Organizations Closer to Their Customers

How ANALYTICS Bring Organizations Closer to Their Customers
The more connected you are to your customers, the more successful your company will be.

Download this primer to learn about the power of analytics to fundamentally change the way business is conducted. Commencing with an overview of trends, this paper helps you discover why CMOs need to be at the nexus of an information hub around which the rest of the company revolves. It highlights how to use data to move relationships from transactional to those which provide meaningful value to the customer's business process.

Learn about how to become a strategic partner to your customers - and not a replaceable commodity.

This promotion is brought to you by IT World Canada Inc., publisher of Computing Canada, CanadianCIO, Direction informatique and Computer Dealer News. By completing and submitting this registration you agree to be contacted by a representative from our sponsor, IBM. IBM is committed to protecting your privacy. Your information will not be shared outside IBM unless you give your consent.

Register to Download

First Name
Last Name
Email Address
Job Title
Province/State Postal/Zip Code
Country Phone Number
What is your primary job function?

What is your company's primary business activity?

How many employees are in your company?

What is your Company's knowledge of Analytics?

Please keep me informed of products, services and offerings from IBM companies worldwide.


All Fields Required