Marketing Archives - Page 2

Sales and Marketing in the age of COVID-19: Not business as usual

Can you still make a sales pitch in the era of COVID-19?  Should the message be different? “This is new...

April 14th, 2020 Cindy Baker

Sales vs. Marketing: Why can’t we be friends?

This might be a good time to work out a truce in the age-old battle between sales and marketing. There...

March 30th, 2020 Cindy Baker

Shopify joins Facebook’s Libra Association

Shopify announced today that it has joined the Facebook-founded Libra Association, becoming the first new member of the organization since...

February 21st, 2020 Pragya Sehgal

Google announces startup accelerator in Waterloo and new office in Toronto

TORONTO--Google yesterday announced a new accelerator program to help grow startups at the series-A funding and seeding stages.  The accelerator...

February 7th, 2020 Tom Li

Microsoft Canada president says startups should collaborate more, but ‘not to the point of giving up your secrets’

Describing the roster as “phenomenal,” Microsoft Canada’s president, Kevin Peesker, remarked on the groundbreaking startups and tech innovators who presented...

December 16th, 2019 Dave Gordon

Basketball Hall of Fame aims to display more of its collection with the help of Dell

Not unlike a sports car, shiny museums and exhibits aren’t reaching their full potential without the right engine running under...

December 3rd, 2019 Alex Coop

ITAC launches new corporate brand, Technation

The Information Technology Association of Canada (ITAC) is debuting a new brand and logo, representing what the organization describes as...

December 3rd, 2019 Staff

Salesforce upgrades with voice everywhere and a single source of truth

At its annual user conference this week, Dreamforce, Salesforce unveiled what it calls the Holy Grail of CRM: Customer 360...

November 22nd, 2019 Lynn Greiner

Ryan Holmes exits as Hootsuite’s CEO

Ryan Holmes, the founder and current chief executive officer of Hootsuite has announced his exit as Hootsuite’s  CEO. Stepping down...

November 5th, 2019 Pragya Sehgal

ITWC’s 2020 flagship events program revealed

ITWC, Canada’s largest content provider serving the IT industry,  is pleased to announce the 2020 schedule for its flagship events...

October 15th, 2019 Steve Proctor