If Andy Warhol were alive and watching YouTube (and boy, would he have loved YouTube), this is the kind of clip he would have tagged for himself. It seems pretty banal — a Mac guru talking about the software he uses — but it’s also an indication of how personal the choice of applications can become. It’s something we don’t always share with each other, and this candid inventory is almost like a self-assessment of sorts. If everyone did this, we might have a great jumping-off point for a discussion on the effective use of technologies and tools in development.

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Jim Love, Chief Content Officer, IT World Canada
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