I’m sure it’s not the first time it’s been done, but Jeffrey White’s approach to finding his next job is certainly a little more unusual than the traditional method of spamming corporations with your resume. You could nit-pick over some points — the pointless globe in the right side of the screen, the fact that he’s obviously reading off a page — but his overall tone is forthright and professional. The question is whether potential employers would see marketing yourself on YouTube as savvy or desparate. My advice would be to offer something more specific about your background — maybe a quick anecdote about a recent successful project — rather than a standard commercial-style script. If you’re going to put

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Jim Love, Chief Content Officer, IT World Canada

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