There’s an app for that …

Published: September 4th, 2009

Five men looted a Marlton, N.J., Apple retail outlet in the wee hours of the morning earlier this month, relieving the store of responsibility for 23 laptops, 14 iPhones and nine iPod Touches in an Ursain-Bolt-calibre record time of 31 seconds, according to ifoAppleStore, which monitors all things related to Apple's retail chain, proving both that
a) there really is a Web site for everything and
2) I never really took to heart my J-school prof's admonitions against run-on sentences.

It's the second time in four months the Apple Store in the Promenade at Sagemore has been victimized by a smash-and-grab, but this time, the burglars decided to Think Different. Since the first robbery, the store has employed an unarmed security guard to patrol overnight. He declined to intervene, however, as the burglars in this instance hadn't read the “unarmed” passage in the memo, and threatened him with lead perforation.

The scale and choreography was also superior. At just a tick over half a minute, the robbery bore the hallmarks of being meticulously planned. Probably with the aid of software. After all, with 60,000 of them available for download to your iPhone, there's gotta be an app for that. The local ABC affiliate aired CCTV footage of the robbery, along with a breathless acount by local meat puppet Dann Cuellar.

 
 
 



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