Tired of fishing through their wallets for wrinkly, smudged (and, more often than not, expired) coupons, telecom providers in South Korea are offering retail customers the ability to access discounts electronically, through specialty bar codes that can be scanned at checkout.

The money you save can then be passed on to someone else, according to Reuters.

“SK Telecom rolled out a service a little more than a year ago called a ‘gifticon’ that allows users to send gift vouchers for items such as convenience store merchandise and pizzas via mobile phones. The sender is billed for the cost of the goods.”

Whoa, pizza and pack of smokes from the variety store? Thanks, big spender! Then again, the way data rates are going in Canada it won’t be long before we’re all more interested in clipping coupons, too. That’s why they always say that love — which is free — is the greatest gifticon of all.



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