Hashtag Trending: Facebook might lose 1m European users; Oculus co-founder leaving Facebook; Uninstalled apps can track you

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Up first on Reddit, Facebook might lose some users in Europe over the summer because of tough data privacy laws, according to a Morgan Stanley report slated for a fall release. The drop could come after Facebook required millions of European users to either opt into having data collected or stop using the site. These results also came after months of Facebook dealing with the Cambridge Analytica scandal that involved the social media company selling data of millions of Facebook profiles to the research firm, which was then used for political advertising.
Morgan Stanley says Facebook could see up to three million regular European Union users slip.

Next on Twitter, Facebook isn’t doing so well as Brendan Iribe, the co-founder of Oculus, announced yesterday he was leaving the social media company. Some internal shake-ups in the virtual reality department, which saw the cancellation of the company’s next generation of Rift 2, a PC -powered VR headset, in addition to opposing views about Oculus’ future, led to the decision, according to TechCrunch. Reporting suggests Facebook had “different views on the future of Oculus that grew deeper over time.”

Finally trending on Reddit, in case you weren’t already worried of functioning apps tracking you, now you have to worry about uninstalled apps that can still track you. Turns out many companies are able to use app trackers to learn which users have uninstalled software, making it easier to cater ads to bring back a user to reinstall that app. Some of these trackers include Adjust, AppsFlyer, MoEngage, Localytics, and CleverTap, and some of their clients include T-Mobile, Spotify, and Yelp. App tracking companies say the purpose of their apps is to provide analytics on user reactions to app updates and other changes. This helps app developers to get feedback without having to give out annoying surveys. A Bloomberg article asked some of the app tracking companies, and most said their clients didn’t use it for ads, and that if they did it would be violating a customer’s trust.

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Shruti Shekar
Shruti Shekar
Shruti Shekar is a video producer and reporter for IT World Canada. She was formerly a political reporter at The Hill Times and was based in Ottawa. Her beats included political culture, lobbying, telecom and technology, and the diplomatic community. She was also was the editor of The Lobby Monitor, and a reporter at The Wire Report; two trade publications that are part of The Hill Times. She received a MA in journalism from Western University and a double BA honours in communication studies and human rights from Carleton University. She was born in India, grew up mostly in Singapore and currently resides in Canada.

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