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Analysts speculate on Microsoft’s life after Yahoo
Monday, May 05, 2008
Analysts speculate on Microsoft’s life after Yahoo
With the Microsoft-Yahoo deal effectively dead, the focus has shifted to what Microsoft plans to do to keep viable in the online search and ad market. Some analysts believe the Redmond giant should stay the course, while others suggest partnerships and acquisitions.
Microsoft walks away from Yahoo
Sunday, May 04, 2008
Microsoft walks away from Yahoo
Three weeks after threatening a hostile takeover, Microsoft Corp. decides the Yahoo board’s price is way too high. Why Microsoft decided a proxy bid would have been a bad idea
Microsoft prepares for rejection by Yahoo
Wednesday, April 23, 2008
Microsoft prepares for rejection by Yahoo
As this Saturday’s deadline approaches for Yahoo’s board to respond to Microsoft’s takeover offer, CEO Steve Ballmer says he is prepared to take on Google without acquiring Yahoo.
Google-DoubleClick deal gets green light from EU
Tuesday, March 11, 2008
Google-DoubleClick deal gets green light from EU
Controversial US$3.1 billion acquisition approved with a warning
Microsoft wants to buy Yahoo
Thursday, January 31, 2008
Microsoft wants to buy Yahoo
The software maker sent an unsolicited offer to acquire the search engine company for US$44.6 billion. Yahoo’s board says it will evaluate the proposal, which it described as unsolicited
Advocates say online privacy policies need work
Monday, November 05, 2007
Advocates say online privacy policies need work
Panelists at a U.S. Federal Trade Commission workshop on targeted online advertising said that online privacy policies need to be easier to understand and more conspicuous because few people now actually read them.
With Yahoo deal off, can Microsoft confront Google onslaught?
Tuesday, May 08, 2007
With Yahoo deal off, can Microsoft confront Google onslaught?
There aren't a lot of valuable Internet assets on the market now that Google has snapped up Doubleclick, in a deal expected to close by the end of the year. So what is Microsoft - that waited too long to capitalize on the new business model of the Internet - to do now?
Right Media buy shot in the arm for online ad market
Monday, May 07, 2007
Right Media buy shot in the arm for online ad market
The online advertising market will likely run more efficiently following the decision by Yahoo! Inc. to acquire online advertising company, Right Media Inc., said an observer. And that will mean organizations in this sector conducting business online could be in for a smoother ride.
Microsoft to release Windows Live APIs
Tuesday, May 01, 2007
Microsoft to release Windows Live APIs
In an effort to drum up support for its Windows Live hosted services, Microsoft Corp. has changed the terms of use for APIs (application programming interfaces) to key services, including Windows Live Search, to allow companies to use information and leverage Microsoft's back-end infrastructure for their Web-driven businesses.
Microsoft pales in comparison to online competitors, analysts say
Sunday, March 04, 2007
Microsoft pales in comparison to online competitors, analysts say
Despite its CEO's claims that Microsoft eventually will trump Google to be number one in online search revenue, the company's online business is "massively underperforming" against the competition, according to a leading financial analyst.
Microsoft streamlines ad strategy
Monday, September 25, 2006
Microsoft streamlines ad strategy
In a move aimed at making it easier for customers to purchase advertising from Microsoft Corp., the company unveiled an organization that aligns all of its advertising sales, research and planning efforts.
Online marketing firm sued over pop-up ads
Sunday, June 30, 2002
Online marketing firm sued over pop-up ads
Seven major news organizations will ask a U.S. District Court judge in Virginia on July 12 to stop online advertising company The Gator Corp. from placing pop-up ads on their Web sites until a lawsuit between the two sides can be resolved later this year.
Intrusive ads show online ad evolution
Tuesday, February 19, 2002
Intrusive ads show online ad evolution
Pop-up ads, lay-under ads, blanket ads, little bugs that fly across a browser window — they're all symptoms of an evolutionary shake-up that has hit the online advertising world, analysts say.
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