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FreshBooks adopts Facebook-style API strategy

FreshBooks adopts Facebook-style API strategy

By:  Rafael Ruffolo  On: 18 Dec 2007 For: ComputerWorld Canada Creator

The Canadian firm made a name for itself with online invoicing, but a developer outreach program is attracting ISVs to create plug-ins around desktop integration and mobile extension

“The full project will help them discover market, go to our customers, find interested parties, build a prototype, and test it,” Shah said. “We also want to teach them to finish it off with polish and aesthetics as well as design a social Web 2.0 component to it.”

Shah said the project is still in the pitch stages, but is optimistic for its launch next year.










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Rafael Ruffolo Rafael Ruffolo was a senior writer for ComputerWorld Canada from 2006 to 2011. He was the winner of a Kenneth R. Wilson award for business journalism in 2009.
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