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Cisco’s roadmap ‘not clear’

Cisco’s roadmap ‘not clear’

By:  Mark Els  On: 28 Sep 2006 For: Network World Canada Creator

As Cisco Systems Inc. continues to push the relevance of its networking products to application-layer computing, ana­lysts remain unconvinced by the company’s conception of service­-oriented network architecture (SONA). This month’s announcement that Cisco will partner with SAP AG — offering SONA support to SAP’s new suite of governance, risk and compliance products — did nothing to change that viewpoint.

As Cisco Systems Inc. continues to push the relevance of its networking products to application-layer computing, ana­lysts remain unconvinced by the company’s conception of service­-oriented network architecture (SONA). This month’s announcement that Cisco will partner with SAP AG — offering SONA support to SAP’s new suite of governance, risk and compliance products — did nothing to change that viewpoint.

Independent analyst Frank Dzubeck describes Cisco’s SONA agreement with SAP as no more than a platform for marketing.

“We’re talking about marketing versus reality...Governance and risk is the hot button for every­ company right now and this is where it starts to become market-ecture,” says Dzubeck, president of Washington, D.C.-based research firm Communications Network Architects Inc.

He says Cisco really doesn’t understand how complex application performance and integration can be. “There’s a different mindset to the way you attack a problem from an IT perspective versus a networking perspective,” says Dzubeck. Gartner’s Mark Fabbi says he’s disappointed with SONA and ­remains sceptical about whether Cisco’s products actually incorporate the ability to provide application intelligence.

Cisco will have to undergo a radical culture shift to get to the point of being credible with SONA, says Fabbi, vice-president and lead analyst for Gartner’s enterprise network infrastructure group.

“Any time you challenge Cisco­ on SONA or IIN (Intelligent Information Network) and some of these fancy architectural things they talk about, they almost immediately revert to talking about switching and routing,” he says. Cisco lives and breathes moving data around, says Fabbi, because that’s what the company knows. But to avoid being commoditized as a low-layer networking company, Cisco has to learn to live and breathe applications and complex data centre environments — and show tangible proof that its products can impact business productivity, says Fabbi. According to Bill Ruh, Cisco’s vice-president of advanced services, the components that make up SONA span the entire breadth of Cisco’s product range.

“SONA is the architecture that extends the network as a platform to having many other­ services,” he explains, “and those services are available to the ­users, the infrastructure and ­the applications.” SAP’s GRC Repository application, for example, will use Cisco’s Application-Oriented Networking (AON) technology and Security Monitoring and Response System (CS MARS) to flag application messages for any policy transgressions. Building an events service into GRC, where the network looks for security and application events, allows the application to be proactive, says Ruh. “You’re able to see in real-time that an event is occurring and you can proactively do something about that event.”

As an example, Ruh offers an e-mail that might contain social security numbers. With AON providing application information to the GRC application, and CS MARS providing security event information, the GRC application can stop that e-mail if it’s outside policy.


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Mark Els Mark Els is a contributor to the International Data Group (IDG) News Service, which publishes global technology stories from bureaus around the world to more than 300 publications in more than 60 countries.

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