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Ceedo says virtualization app needs no PC install

Ceedo says virtualization app needs no PC install

By:  Rafael Ruffolo  On: 09 Jun 2008 For: ComputerWorld Canada Creator

A new virtualization application manager from Ceedo Technologies could provide a cost-effective alternative for enterprises looking to move away from the bigger vendors in the space. Info-Tech analyst Laura Hansen weighs in

Despite offering a fairly innovative product, Ceedo Technologies Ltd.’s virtual application management tool will face an uphill battle in the crowded desktop virtualization market, according to one industry analyst.

Ceedo Enterprise gives IT managers the ability to remotely create, deploy and manage applications on virtualized desktop workspace environments. The company said its tool will enable a number of cost-effective scenarios such as application portability, remote management, business continuity and disaster recovery.

“We allow you to take a workspace of standard Windows applications and deploy them to any PC without the need for any installation,” Opher Dubrovsky, vice-president of marketing and business development at Israel-based Ceedo, said. “Later on, you can manage this workspace remotely, which allows you to update and modify your applications and settings.”

Dubrovsky said that Ceedo Enterprise’s Setup Virtualization Engine will help distinguish it from similar application virtualization tools offered by the bigger vendors. The tool gets rid of the need for a customary application packaging process, he said, and will enable Windows applications to be provisioned quickly and easily.

“To be able to deploy an application without requiring installation on the PC using competing application virtualization products – for example from Microsoft – necessitates a special sequencing process,” he said. “You have to do some manual things to the application and create what’s called a package in order to deploy it. For some applications, this could take days. With our product you don’t have to do that. Basically, when you want to add an application, you just run a regular setup and the virtualization engine installs it for you.”

According to London, Ont.-based Info-Tech Research Group analyst Laura Hansen, the “no packaging required” feature brings a new and innovative feature to the desktop virtualization space.

“Other kinds of virtualization application solutions out right now have to be packaged up when deployed,” she said. “Some will have a mini-OS running on the stream down to the machine and you need to customize the applications in a certain way so they can be virtualized. This is kind of taking that out, so it cuts down on the management side of things.”

The attractive $90 price point per user, she said, makes it an option to consider for enterprises small and medium-sized enterprises. Citrix XenApp’s product is listed at $450-$600 per concurrent user, while VMware’s Thinstall virtualization suite is around $5000. But despite this low price point, Hansen said the market might be too full for another player to thrive.


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Rafael Ruffolo Rafael Ruffolo was a senior writer for ComputerWorld Canada from 2006 to 2011. He was the winner of a Kenneth R. Wilson award for business journalism in 2009.

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