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Canada's IT sector needs to market itself better, say experts

Canada's IT sector needs to market itself better, say experts

By:  Rafael Ruffolo  On: 03 Oct 2007 For: ComputerWorld Canada Creator

Technology and education experts mull over ways to solve the skills crunch. How monetary prospects might be a lure to increase enrolment

Anne Miller, education marketing manager at Cisco Canada, said the academy was created in 1997 to directly respond to the lack of financial and human resources in IT and network management.

“With the Cisco Networking Academy, we have a program designed specifically for the working environment,” Miller said. “Students value the ability to graduate from their respective schools, while still being able to get the practical skills from the academy. And this is important as we face the critical shortage of IT skills in Canada.”

Robert Wager, program coordinator for experiential learning at the Toronto District School Board, said the lack of funding for IT-related courses and equipment has been a huge contributor to the current problem. He said increased budgets for IT labs as well as participation from programs such as Cisco’s Networking Academy may help curtail the problem.

“When money is spent, it’s on security cameras, hall monitors, and other things like that, but it’s interesting because nothing turns on a kid more than a state of the art computer lab,” Wager said. “So with Cisco, it’s bringing practical IT training and skills that are tangible in real world.”

And with 500,000 active students worldwide, Miller said the continued collaboration of the entire industry is needed, especially if Canada is to remain competitive in the global economy.

“The industry needs to keep working to change its perception, and research firms, educators and partners need to come together to make it work,” Miller said.

News and information on where to find local Cisco academies can be found through Cisco Canada’s Web site.










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Rafael Ruffolo Rafael Ruffolo was a senior writer for ComputerWorld Canada from 2006 to 2011. He was the winner of a Kenneth R. Wilson award for business journalism in 2009.

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