Digital reinvention: Preparing for a very different tomorrow

Digital reinvention: Preparing for a very different tomorrow
The newest digital technologies - among them social media, mobility, analytics and cloud - keep changing how people, businesses and governments interact, enabling unprecedented levels of connectedness. However, these new technologies are truly still in their infancies. The transformation that is already underway will soon intensify, resulting in a paradigm shift from customer-centricity toward an everyone-to-everyone (E2E) economy.

The implication for value creation and allocation will be profound. Download this new IBM research which reveals that many organizations are not ready to navigate the E2E environment. Learn why it is imperative for organizations to prepare for the radical disruption ahead by creating experiences and business models that are orchestrated, symbiotic, contextual and cognitive.
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