The Evolution of Collaborative Applications: The mobile workforce & beyond

A whirlwind of cultural and technological changes is altering how Canadian enterprises and individuals engage with each other. IT World Canada and IBM present an IDC research report identifying the benefits of adding social networking applications to enterprises. IDC's 2010 research concluded that the three biggest benefits of adding social networking applications to enterprises are: (1) Improving customer interactions; (2) Improved branding and public relations; and (3) gaining competitive advantage.

Before investing in social networking/Web 2.0 software read this report. Download now.

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