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CASE STUDY: Quality Food Schwan's Home Delivery

CASE STUDY: Quality Food Schwan's Home Delivery


When Schwan's Home Service, the home delivery business of The Schwan Food Company, found poor data was overwhelming its systems, it turned to Pitney Bowes Spectrum Technology Platform to match, de-duplicate and consolidate customer data into single, comprehensive customer records.

A disconnect between various customer touch points was resulting in multiple records for the same customer, missed sales, overlapping delivery cycles, duplicate mailings, and ultimately, customer dissatisfaction.

Schwan implemented the new platform, which integrated with the company's Web store and handhelds carried by customer service managers. This has merited significant ROI including:

   - A 25% reduction in the number of new customers created in the field
   - Prospect lists compared against the company's database, preventing duplicate mailings
   - Better customer data quality resulting in a more complete, 360-degree view of the customer

   Learn more here.
Complete the registration form below to download the case study now!

* Required fields
* Salutation
 * First Name
 * Last Name
* Email Address
* Job Title
 * Company
* Address
* City
 * Province/State
 * Postal/Zip Code
* Country
* Phone Number
 Fax Number
 Mobile Number
* What is your primary job function?
* What is your company's primary business activity?
* How many employees are in your company?
* What are the primary data challenges in your organization today?

    Please check all that apply


 We do not collect any form of customer data/data is incomplete
 Customer data is not reliable (not cleaned or verified, not-standardized)
 Difficulty in accessing/leveraging customer data due to organizational silos
 Segmentation and analytics tools are non-existent/inefficient
 Campaign management is difficult to start, execute and track
 Inability to achieve an enterprise 360° view of the customer
 We do not have an organizational data quality issue
* Which of these communication channels does your organization leverage?

    Please check all that apply


 Direct mail
 Web
 Social media
 Mobile/SMS
 Call center
 Other
* Pitney Bowes Software will shortly be offering a free sample data quality assessment to help organizations assess the potential incremental value that could be derived from their data. Would you be interested in receiving a free data assessment?


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