Eleven things heard and seen at IBM’s Information on Demand conference


LAS VEGAS – IBM Corp. held its annual Information on Demand (IOD) conference in Las Vegas this week where the event focused on unlocking the business value of information. While there, here are just some things seen and heard:

1. This year’s IBM IOD conference in Las Vegas drew more than 7,000 registered attendees from more than 70 countries.

2. At the opening keynote, IBM general manager of information management software, Ambuj Goyal joked that IOD stands for “Information Obsession Disorder” because “we are certainly obsessed with information and this conference is about re-dedicating and re-energizing our obsession with information.”

3. Comedian and actor Martin Short opened the conference keynote with a burst of merry song. He later returned to the stage several times throughout the opening session to tell jokes and belt out yet more songs.

4. IBM boasted 10,000 new clients, 2,000 new business partners, and a 20 per cent CAGR (compound annual growth rate) since the launch of its IOD strategy almost three years ago.

5. Since launching its IOD strategy, IBM has surpassed the one billion dollars in investments it said it would make incrementally. “We pretty much ran through that first billion dollars in under six months. We will invest many billions of dollars more,” Steve Mills, IBM’s senior vice-president and group executive, told the press. The company currently counts “many millions of dollars” in acquisitions, and has also focused on organic development and brought in “a few thousand more” partners, said Mills.

6. Since the acquisition of Cognos was closed at the end of the first quarter of 2008, IBM has put out some 40 new deliverables that are Cognos-based, and is focused on real-time analytics. Mills told the press that “it’s not just about having a lot of [data]” but about having the necessary data, being able to analyze it on the fly and using it to make business decisions.

7. This era of computing lacks a name, according to Mills: “We’re almost near the end of this decade… there’s no name for this era of computing.” The bar has been raised and the world, said Mills, is now in “an extreme era of computing”. So business’ infrastructure choices will matter and they will have to understand [those] business needs and the “high-velocity nature of what you’re going to be implementing over the course of the next decade.”

8. Current economic conditions could have been avoided with real-time analytics, Mills told the audience at the keynote. “More data, more information, but more importantly real-time effective focused analytics that would have helped them understand aspects of financial risk and insight into what was happening to them as it was happening,” said Mills. “It could have been a powerful tool for dealing with the problems they were facing years ago and could have avoided the incredible hole that we’ve dug for ourselves.”

9. IBM leads 7 out of 11 smart metre deployments globally with the goal of building intelligence into utilities to lower costs to the customer.

10. Conference staff gave out to attendees an IOD version of the For Dummies line of fun educational books entitled Information on Demand for Dummies. The attendees can probably do without the remedial reading that the limited-edition 66-page booklet aims to give, but it just might come in handy, the company said.

11. Real-time data analysis can benefit food shipment supply chains, too, and reduce the lengthy travel times that produce is often subject to, Mills told the press. “[Produce] travelling hundreds of miles before it gets to the supermarket, carrots going over 1,200 miles. No wonder they don’t taste like carrots.”

Also at IBM IOD:

Bank of Montreal spends time on data governance

IBM services to help build competency centres


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Comments

Robert Matthews wrote re: Eleven things heard and seen at IBM’s Information on Demand conference
on 10-30-2008 12:36 PM

Good summary. The only thing I differ with you on is the "Information on Demand for Dummies." Maybe I'm the "dummy" but I thought this book said in 66 pages what others have failed to do with hundreds of pages. This book eloquently describes what unstructured and structured data is and why IBM and other companies like Attivio are joining this data to make it better, faster and smarter!