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An Olympic launch for new Bell-Telus network


For months, Bell and Telus have said their new HSPA-based wireless network will be ready for customers in "early 2010." But most observers suspect they want to have it running in Vancouver at least by Feb. 12, when thousands will cram that city for the start of the Winter Olympics. That's because international tourists will be eagerly racking up long-distance and data charges sending photos and videos from their smartphones - and some will be toting HSPA handsets. Bell and Telus, as CDMA-based carriers, had to leave that revenue to Rogers. Well, today that target for the new network was confirmed in a Bell press release about its second quarter results. The release touted the telco's recent investments in projects, "including the national HSPA 3G network rolling out in time for the 2010 Winter Games in Vancouver." At the same time, Bell announced a reciprocal roaming deal with U.S. operator AT&T, whose GSM network will begin switching HSPA at the end of this year. A lot of Americans will be in Vancouver, which means Bell-Telus will get a nice piece of the action from those with AT&T HSPA-enabled phones, such as the new iPhone3GS. When the new Bell-Telus network opens, it will mean the end of Rogers' Canadian monopoly on international roaming from GSM/HSPA carriers. The new Bell-Telus HSPA network won't handle GSM-only phones, but as the world increasingly goes HSPA they will see more international reveune.

There's no word on whether Bell-Telus will get their hands on the real prize, which is the ability to sell Apple's wildly popular iPhone. For Bell and Telus, switching to HSPA is very much about getting a better selection of smartphones than CDMA offers. So far Rogers has a monopoly on iPhones, which generates lots of revenue for it (and for AT&T, the sole iPhone carrier there). For now, Bell president and CEO can only look forward to a GSM/HSPA version of the upcoming Palm Pre, which Bell will start selling Aug. 27 for its existing CDMA network. "We've never had a response on our Website like we're seeing now in terms of bringing the Palm to the market," he told financial analysts in a conference call, "so hopefully that bodes well for the company." Bell has exclusive rights to sell the CDMA version of the Pre here. A GSM/HSPA version goes on sale in Europe in December. Presumably, it will be on Bell's shelves when the new network debuts.

HSPA, of course, means more than roaming revenue. It means for demanding users faster data speeds -- perhaps as much as 48 Mpbs downlink -- in addition to a path to the 100 Mbps-plus LTE technology in the near future. Which is why Cope noted that wireless data revenue was the strongest in the quarter ever for the telco, shooting up 28 per cent over Q1. It now accounts for 17 per cent of average revenue per user, which is why Cope said Bell "look forward to the launch of HSPA even accelerating that data growth."

Bell is feeling upbeat enough about the company's finances that that it will increased he quarterly dividend by 5 per cent starting in October. When one analyst asked if that could be sustained, in particular because new wireless operators are about to start up, the CEO spoke about containing costs and other boring stuff. But he also said he's "optimistic and very bullish, in fact, on the launch of our HSPA network and the strategic moves we've made over the last year in our wireless business that we will be getting our proportionate share of revenue."

Some other nuggets: You may recall that earlier in the year Bell bought The Source electronic stores as well as it's half of Virgin Mobile cellphone partnership. Cope said Thurday that Bell TV, the company's satellite offering, will be offered in 500 The Source stores by the end of the year. Video is a key product that can be bundled with broadband Internet and wireless to subscribers, to combat similar cable-based offerings from Rogers and Videotron. Bell TV revenues were up 9.3 per cent in Q2.

Also, Cope acknowledged that he's keeping an eye on Bell Aliant's project to bring fibre to the home (FTTH) in Federicton and Saint John, N.B. Fibre to all homes is the way telcos can keep up with cable Internet speeds and offer IPTV instead of satellite. At least one industry analyst believes Bell must embrace IPTV to survive. However, FTTH can be frightfully expensive. In the U.S., Verizon has budgeted US$24 billion to bring fibre to all homes it serves. So far, Bell (and Telus) are limiting fibre to homes only in new construction, leaving fibre to network nodes in other areas. Whether they'll bring it to all homes will depend on the Aliant experiment. Cope said Bell is watching "very carefully."



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