Making the Business Case for Analytics in the Mid Market Sponsor: IBM Canada Ltd

Making the Business Case for Analytics in the Mid Market

This Nucleus Research Note provides valuable addresses howmid-market organizations can benefit from successful deployment of analytics and realize on results through a solid business case that overcomes common mid-market adoption barriers and articulates how to achieve a return on investment.
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Complete with specific examples, it provides guidance for building a business case and solving the key issues organizations may face.

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