MS to ‘push e-mail’ as Blackberry fate hangs in balance

With Research in Motion Ltd.’s BlackBerrys in danger of a shutdown for patent violations, Microsoft Corp. is ready to exploit the opportunity with its own push e-mail offering.

The timing of the court struggle could help Microsoft, which has been manoeuvering its own Direct Push Technology for e-mail for the Pocket PC and smartphone market. Microsoft says the technology should be available by the middle of the year, making a head-first slide into a heated market.

IT managers using BlackBerry software are caught in limbo, worried they suddenly might not have a wireless e-mail service, said Gartner analyst Monica Basso. Many enterprises planned to deploy more BlackBerrys, and the litigation has thrown in doubt whether they should proceed or look at other options, she said.

“[IT managers] are supposed to keep providing high quality of service for their executives,” Basso said. “They can’t afford to have it shut down overnight.”

Microsoft is listening eagerly to those concerns. RIM’s legal problems are “causing a lot of customers to come to us and ask about it,” said Scott Horn, general manager for the mobile and embedded devices group, in an interview this week in London.

“It’s caused a lot of companies to say, ‘Wow, mobile e-mail is really important, messaging is very important, and it’s an enterprise mission-critical thing for my company,'” Horn said.

NTP Inc. is seeking an injunction against RIM to shut down its BlackBerry service in the U.S. After NTP won its patent infringement lawsuit against RIM, an injunction was issued in 2003 but then stayed while the case was on appeal. An appeals court later upheld the infringement ruling.

On Monday, the U.S. Supreme Court said it wouldn’t review the dispute, and now a U.S. District Court will decide on damages and whether to impose a permanent injunction against RIM. An injunction could shut down the sale of devices and services by RIM in the U.S.

That could force its push e-mail customers to look for new products, and Microsoft, naturally, is willing to oblige.

A free upgrade for its Windows Mobile 5.0 software, called the Messaging and Security Feature Pack, is undergoing testing now by device manufacturers and mobile phone operators, Horn said. That upgrade — along with an existing upgrade for Exchange Server 2003 released in October — enables push e-mail with Microsoft’s software.

Devices equipped with the upgrade will ship in the first half of this year, Horn said.

Businesses are increasingly asking about deployment strategies and security issues with mobile devices, Horn said. Microsoft sees the potential for large growth; the mobile e-mail market stands at around 10 million users worldwide today, Horn said.

Microsoft has 130 million Exchange customers worldwide, Horn said, and it hopes to tap into that large base, as well as users of its other products, to promote its push e-mail software. Most users carry mobile phones, he said, “and our strategy is to go to that customer base.”

RIM’s BlackBerry has been a trailblazer in the mobile e-mail market, building a significant user base. But Microsoft’s push e-mail product will hold an advantage for customers using BlackBerry software on Windows Mobile devices with Exchange Server 2003, said Tony Cripps, wireless software analyst for Ovum Ltd.

Those users have a BlackBerry server between the devices and an Exchange server. With Microsoft’s push-email, the BlackBerry server could be eliminated, Cripps said.

However, he added, it will come down ultimately to how secure and manageable Microsoft’s software turns out to be, and its total cost of ownership, Cripps said.

Microsoft has hedged its bets if its customers don’t embrace Exchange Server 2003 and an armada of Windows Mobile 5.0 phones updated for the push technology. It has licensed Exchange server’s ActiveSync protocol that allows for synchronization of e-mail to other mobile phone vendors, Cripps said. “It would be silly to suggest that you can only access this service by Microsoft devices,” he said.

Microsoft isn’t the only company that could benefit from RIM’s uncertain future.

Nokia Corp. and other users of Symbian Ltd.’s operating system have also been chasing the mobile e-mail market. Last year, Nokia introduced a family of handsets targeting enterprise users, including one that looks similar to the BlackBerry.

Nokia also began selling software that supports push e-mail, and is expected in the future to support remote access to other corporate data. That could complement services and software from Intellisync, the wireless e-mail software developer that Nokia acquired last year.

(Nancy Gohring in London contributed to this report)

Related Download
Real-time visibility Sponsor: Interactive Intelligence
Real-time visibility
Get real-time visibility in the contact centre. See immediate benefits. Real-time visibility in the contact centre is crucial. When you do not have the info you need to make decisions, you lose out on the single best way to create a competitive advantage. Solving this issue is simple, though.
Register Now